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ATI Technologies Inc. : ウィキペディア英語版
ATI Technologies

ATI Technologies Inc. (commonly called ATI) was a semiconductor technology corporation based in Markham, Ontario, Canada, that specialized in the development of graphics processing units and chipsets. Founded in 1985 as Array Technology Inc., the company listed publicly in 1993. Advanced Micro Devices (AMD) acquired ATI in 2006. As a major fabrication-less or fabless semiconductor company, ATI conducted research and development in-house and outsourced the manufacturing and assembly of its products. With the decline and eventual bankruptcy of 3dfx in 2000, ATI and its chief rival Nvidia emerged as the two dominant players in the graphics processors industry, eventually forcing other manufacturers into niche roles.
The acquisition of ATI in 2006 was important to AMD's strategic development of its Fusion generation of computer processors, which integrated general processing abilities with graphics processing functions within a single chip. Since 2010 AMD's graphics processor products have ceased using the ATI brand name.〔

==History==
Lee Ka Lau,〔(University of Toronto Division of University Advancement page ). Retrieved February 28, 2008.〕 Francis Lau, Benny Lau, and Kwok Yuen Ho founded ATI in 1985 as Array Technology Inc.〔

Working primarily in the OEM field, ATI produced integrated graphics cards for PC manufacturers such as IBM and Commodore. By 1987, ATI had grown into an independent graphics-card retailer, introducing EGA Wonder and VGA Wonder card product lines that year.〔(History of AMD at AMD.com )〕 In the early nineties they released products able to process graphics without the CPU: in May 1991 the Mach8, in 1992 the Mach32, which offered improved memory bandwidth and GUI acceleration. ATI Technologies Inc. went public in 1993 with stock listed on NASDAQ and on the Toronto Stock Exchange.

In 1994, the Mach64 accelerator debuted, powering the Graphics Xpression and Graphics Pro Turbo, offering hardware support for YUV-to-RGB color space conversion in addition to hardware zoom; early techniques of hardware-based video acceleration.
ATI introduced its first combination of 2D and 3D accelerator under the name 3D Rage. This chip was based on the Mach 64, but it featured elemental 3D acceleration. The ATI Rage line powered almost the entire range of ATI graphics products. In particular, the Rage Pro was one of the first viable 2D-plus-3D alternatives to 3Dfx's 3D-only Voodoo chipset. 3D acceleration in the Rage line advanced from the basic functionality within the initial 3D Rage to a more advanced DirectX 6.0 accelerator in the 1999 Rage 128.
The All-in-Wonder product line introduced in 1996 was the first combination of integrated graphics chip with TV tuner card and the first chip that enabled to display computer graphics on a TV set.〔(History of AMD – 1996 at AMD.com )〕 The cards featured 3D acceleration powered by ATI's 3D Rage II, 64-bit 2D performance, TV-quality video acceleration, analog video capture, TV tuner functionality, flicker-free TV-out and stereo TV audio reception.
ATI entered the mobile computing sector by introducing 3D-graphics acceleration to laptops in 1996. The Mobility product line had to meet requirements different from those of desktop PCs, such as minimized power usage, reduced heat output, TMDS output capabilities for laptop screens, and maximized integration. In 1997, ATI acquired Tseng Labs's graphics assets, which included 40 engineers.
The Radeon line of graphics products was unveiled in 2000. The initial Radeon graphics processing unit offered an all-new design with DirectX 7.0 3D acceleration, video acceleration, and 2D acceleration. Technology developed for a specific Radeon generation could be built in varying levels of features and performance in order to provide products suited for the entire market range, from high-end to budget to mobile versions.
In 2000 ATI acquired ArtX, which engineered the Flipper graphics chip used in the Nintendo GameCube game console. They also created a modified version of the chip (codenamed Hollywood) for the successor of the GameCube, the Wii. Microsoft contracted ATI to design the graphics core (codenamed Xenos) for the Xbox 360. Later in 2005, ATI acquired Terayon's cable modem silicon intellectual property, strengthening their lead in the consumer digital television market.〔(press release ) 〕 K. Y. Ho remained as Chairman of the Board until he retired in November 2005. Dave Orton replaced him as the President and CEO of the organization.
On July 24, 2006, a joint announcement revealed that Advanced Micro Devices would acquire ATI in a deal valued at $5.6 billion. The acquisition consideration closed on October 25, 2006, and included over $2 billion financed from a loan and 56 million shares of AMD stock. ATI's operations became part of the AMD Graphics Product Group (GPG), and ATI's CEO Dave Orton became the Executive Vice President of Visual and Media Businesses at AMD until his resignation in 2007. The top-level management was reorganized with the Senior Vice President and General Manager, and the Senior Vice President and General Manager of Consumer Electronics Group, both of whom would report to the CEO of AMD. On 30 August 2010 John Trikola announced that AMD would retire the ATI brand for its graphics chipsets in favor of the AMD name.〔


抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
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